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This series examines topics related to creating an e-business. After providing an introduction to e-commerce, the series examines how to start an e-business, establishing a business presence, and creating critical applications.

Applicability:

This course is for anyone who is interested in creating a new e-business.
"Realistic Simulations"
So you can see how Internet Marketing really works. All Courses also include pre and post-test which identifies individual strengths and weaknesses, allowing you to take only the units you haven't mastered and test how well you've mastered the completed Module.
   
 The Instant Mentoring window appears directly within your courses. Instant Mentoring allows you to type a question and receive a immediate response from a subject matter expert available 24/7 to help you succeed! MORE...
 
 

Internet Marketing Training

 
Internet Marketing Series
 
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Usual Price
£245
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Price
12 Months Access:
UK:149
US:$261
Eur:€219
 
 
 
  65%  
This series examines topics related to creating an e-business. After providing an introduction to e-commerce, the series examines how to start an e-business, establishing a business presence, and creating critical applications. Also covered are the legal ramifications of e-commerce, transaction processing and data mining, managing costs, and the logistics of providing customer service and payment processing. Other topics covered include building a strategy to market and advertise your e-business, resource planning, and ongoing business management.
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  • High quality Web-based Training / e-Learning
  • Train ALL YEAR for 1 low price
             
Click the "Sign up Button" (above) to sign up for 12 months access to this course or buy our Web Development Value pack (this Course plus 22 other courses), if bought separately £3,278. Value Pack price:
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Internet Marketing Modules Outline:  
Internet Marketing: Your E-Business
  • E-Commerce and Your Company
  • Future Directions
  • Where You Are and Where You're Going
  • Building Resources
  • Marketing and Management
Internet Marketing: Influences on E-Commerce
  • Moving E-Business Forward
  • Internet Stock
  • Increasing Stock Value
  • Building a Presence
  • Approaching the Market
Internet Marketing: Killer Apps
  • What Are Killer Apps?
  • Rules for Building Killer Apps
  • The Rest of the Rules
  • Land Mines to Avoid
  • Other Potential Problems
  • Protecting Yourself: An Action Plan
Internet Marketing: Developing Your E-Business
  • The Virtual Corporation
  • Transferring Information
  • Laws of E-Commerce
  • Considering Your Options
  • Looking to the Future
Internet Marketing: Real-Time and Data Mining
  • Real-Time Systems
  • How Real-Time Can Work for You
  • The Data Mining Process
  • Benefits of Data Mining
  • Data Mining and Customer Service
  • Analyzing and Using Data
Internet Marketing: Lowering Your Business Costs
  • The Supply Chain
  • Automating the Vendor Flow
  • Automating the Customer Flow
  • The Virtual Workforce
  • Managing Your Virtual Employees
  • Strategies and Solutions
Internet Marketing: Customer Service and Payment
  • The Call Center
  • Other Customer Service Concerns
  • Payment Types
  • Payment Systems
  • Payment Security
Internet Marketing: Marketing Your E-Business
  • Identifying Your Customers
  • Developing a Marketing Plan
  • Affiliate Marketing
  • Marketing Models
  • Other Marketing Examples
Internet Marketing: Advertising on the Internet
  • Internet Promotion
  • Finding Your Customers
  • Designing Your Ads
  • Drawing Customers to Your Site
  • Looking to the Future
Internet Marketing: Building Marketing Strategy
  • External Marketing
  • The Road Show
  • Public Relations and Investor Relations
  • Data Mining and Marketing
  • Extracting and Analyzing the Data
Internet Marketing: Resource Planning
  • Your E-Commerce Strategy
  • E-Commerce Risks
  • Knowledge Management
  • Changes in Technology
  • New Opportunities
Internet Marketing: Managing Your E-Business
  • Reducing Costs
  • Leveraging Your Assets
  • Encouraging Repeat Customers
  • Influences on Your E-Business
  • Other Issues to Keep in Mind
 
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